I don't fully understand yet, but I think it could also be called male fitness model. The class would be divided by height (short and tall) and judged more on aesthetics, proportion, "classic" lines than by degree of mass. It would be aimed at bringing in those guys with nice but smaller physiques who don't have the mass rewarded in the weight classes.
It's all about increasing the CBBF shows' appeal to a broad base of competitors...I understand from a profitability/business standpoint.



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