Two products sit on the store shelf before you. According to the advertisements for these products, they provide roughly the same benefits. One of the products contains an ingredient tested and proven to do something of intense interest to you. The other product is presumably untested the presumption being that well if it actually had been tested, then wouldn't this fact have been stated somewhere in the advertising?

An RTD is just a drink that is ready for consumption. It's good to go. Pro-NOS RTD, in contrast, is a protein drink with a history of testing. It's proven to go. (Here we are saying so in our advertising.) That history originated behind laboratory doors at a publically-traded, international nutritional ingredients company that knows milk proteins like the Federal Reserve knows interest rates. They process well over 4 billion liters (about 16.7 billion cups) of milk every year. Some of that processing yields milk protein fractions with fascinating properties of intense interest to physique-minded athletes like you. One of these fractions, derived from whey, was supplied to MRI and given the name ACTINOS.

Every bottle of Pro-NOS RTD contains ACTINOS. This unique whey protein fraction has been found to increase the activity of nitric oxide synthase (NOS), a family of enzymes required for the conversion of arginine to the potent vasodilator nitric oxide (NO)*. Activating NOS opens up the floodgates to NO production, allowing more arginine to be converted into NO.

Pro-NOS RTD also contains 35 g of 100% pure whey protein, just what you need to pump up your blood levels of amino acids quickly right after exercise. Combined with the vasodilating effects of NO, this creates a virtual amino acid nitrogen "bullet train" that helps your muscles rebound from your workouts with greater mass, strength and resilience, faster. Sounds like more than just a drink that is ready for consumption, doesn't it?